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Healthcare Management and Strategy

Improve healthcare settings by grasping key business management principles, from strategic planning to organisational behaviour.

487 enrolled on this course

A small group of diverse nursing students sit around a boardroom table as they listen attentively to their teacher and lead doctor. They are each dressed in medical scrubs and sitting with papers out in front of them. The doctor is holding out a clipboard

Healthcare Management and Strategy

487 enrolled on this course

  • 6 weeks

  • 2 hours per week

  • Digital certificate when eligible

  • Introductory level

Find out more about how to join this course

  • Duration

    6 weeks
  • Weekly study

    2 hours
  • 100% online

    How it works
  • Unlimited subscription

    $244.99 for a whole yearLearn more

Optimise healthcare performance with fundamental business strategy concepts

On this six-week course from Taipei Medical University, gain a comprehensive overview of healthcare management. Dive into strategic planning, organisational behaviour, and financial management within healthcare settings.

By the end of this course, you’ll have gained the tools to create meaningful change within healthcare settings.

Elevate your leadership skills by mastering strategic and financial management principles

Explore various strategic management and planning models and learn how these can be applied within healthcare organisations.

Delve further into more nuanced concepts surrounding financial and performance management in healthcare settings, including financial statement and cost analysis, value chain, and the product life cycle.

Unpack organisational behaviour and management theories

Understand organisational management as a critical component in optimising company performance by viewing its history critically and accompanying theories.

Learn more about Theory X, Theory Y, and Fiedler’s Contingency Theory to gain deeper insights into organisational behaviour and leadership styles.

Contemplate your leadership style and how it might influence other important aspects of healthcare management, including performance, group structure, organisational culture, and conflict management.

Finally, use the US health system including Medicare and Medicaid, as a case study to understand the broader healthcare landscape and enhance healthcare management, assessing its benefits, challenges, and complexities.

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Syllabus

  • Week 1

    Strategic Management of Healthcare Organizations - The Business of Healthcare

    • Group discussing, a meeting table with 5 laptops, top view,

      Strategic Management Process: Situational Analysis

      Professor Huang, Kuo-Cherh, delves into the strategic management of healthcare organizations, covering essential topics such as strategy formulation, strategic planning, and strategic management.

    • A person using marker to write sticky notes on white poster.

      Strategic Management Process: Formulation and Control

      Professor Huang, Kuo-Cherh, will now proceed to discuss the subsequent steps of the model of the strategic management process, including strategy formulation, strategy implementation, and strategy control.

  • Week 2

    Introduction to Organizational Behavior

    • a light bulb on top of a board

      Introduction to Organizational Behavior

      In these sessions, Professor Chiu Chiung-hsuan will serve as your guide as we navigate through the fundamental concepts, theories, and practical applications of organizational behavior.

    • A book, notebook, notes and an empty cups on a coffee table

      Exploring Aspects of Organizational Behavior

      Professor Chiu explores transactional and transformational leadership, group dynamics, conflict resolution, organizational structure design, and the future of organizational behavior.

  • Week 3

    Organizational Culture

    • A bustling office environment, where creativity meets chaos on a desk filled with vibrant sticky notes.

      Organizational Culture

      Professor Chiu will discuss organizational culture, emphasizing values as its core and discussing socialization and leadership alignment.

    • A modern office space filled with desks, computers, and a wall covered in colorful sticky notes.

      Responsive Culture Formation

      Delve into strategies for fostering customer-centric cultures, examining creation, sustainability, and employee integration within organizational values and practices.

  • Week 4

    Basic Empirical Financial Management

    • a caclulator next to accounting document

      Financial Management in Healthcare

      You will learn the general management, financial statements and accounting and applications in health care administration.

    • on topd of a notebook, a hand press caculator's button, with a document data in the front. Top View.

      Optimizing Hospital Performance: Financial Tools and Metrics

      Explore cost behavior, CVP-BEP, ABC-ABM, and Balanced Scorecard for efficient management and strategic decision-making in hospitals.

  • Week 5

    Activity Based Cost, Activity Based Management and Medical Productivity

    • A health care worker wearing medical gloves takes a person's blood.

      Analyzing Hospital Performance: Accounting and Medical Productivity

      Delving into ABC and ABM methodologies to gauge efficiency and effectiveness in healthcare delivery.

    • a close up of a monitor in a hospital room, digital medical equipment

      Exploring Performance Evaluation Strategies

      Exploring Responsibility Management System and Cost Control System in Performance Evaluation, with an Empirical Application of the Balanced Scorecard. Delve into effective strategies for enhancing organizational performance.

  • Week 6

    Trends, Challenges, and Innovations in US Healthcare

    • Receptionist counter in the hospital

      Key Aspects of US Healthcare

      Explore pivotal facets of US healthcare, from legal risks and medical technology to IT budgets and innovative service settings.

    • a toy ambulance

      Healthcare Programs: Medicare and Medicaid

      Explore key aspects of Medicare and Medicaid, covering eligibility, coverage, and the impact of the Affordable Care Act's expansion.

    • An opened notebook with diagram and charts on the page

      Final Review and Course Feedback

      As the course draws to a close, it's time for a final review and feedback session. This session aims to solidify understanding of key concepts and gather valuable insights to refine the course for future students.

When would you like to start?

Start straight away and join a global classroom of learners. If the course hasn’t started yet you’ll see the future date listed below.

  • Available now

Learning on this course

On every step of the course you can meet other learners, share your ideas and join in with active discussions in the comments.

What will you achieve?

By the end of the course, you‘ll be able to...

  • Explore the various aspects of healthcare management
  • Investigate organizational behavior, including the history of organization and management theories
  • Evaluate general administration, with an emphasis on financial management
  • Exploring the healthcare system in the United States

Who is the course for?

This course is designed for anyone looking to broaden their knowledge of healthcare management. Prior knowledge is not needed to complete this course.

Who will you learn with?

Nai-Wen Kuo

Professor, School of Health Care Administration, Taipei Medical University

Who developed the course?

Taipei Medical University

Taipei Medical University

Taipei Medical University (TMU) has been a leader in Taiwan’s healthcare system for over half a century due to its research, teaching excellence, internationalization and outstanding medical service.

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Ways to learn

Choose the best way to learn for you!

Subscribe & save

$244.99 for a whole year

Automatically renews

Develop skills to further your career

  • Access to this course
  • Access to 1,000+ courses
  • Learn at your own pace
  • Discuss your learning in comments
  • Digital certificate when you're eligible

Cancel for free anytime

Buy this course

$109/one-off payment

Fulfill your current learning need

  • Access to this course
  • Learn at your own pace
  • Discuss your learning in comments
  • Printed and digital certificate when you’re eligible

Limited access

Free

Sample the course materials

  • Access expires 26 Mar 2025

Find out more about certificates, Unlimited or buying a course (Upgrades)

Sale price available until 3 March 2025 at 23:59 (UTC). T&Cs apply.

Find out more about certificates, Unlimited or buying a course (Upgrades)

Sale price available until 3 March 2025 at 23:59 (UTC). T&Cs apply.

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  • Complete 90% of course steps and all of the assessments to earn your certificate

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