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Duration
2 weeksWeekly study
8 hours
Competitive Analysis (MBA IHRM)
In this short course, you will learn about the role competitive analysis plays in strategy and decision-making and will consider and evaluate different strategies for identifying competitors’ strengths and weaknesses.
Learning on this course
On every step of the course you can meet other learners, share your ideas and join in with active discussions in the comments.
Who is the course for?
This course is for anyone who is keen to gain more knowledge about strategy and globalisation. This course equips business managers and students of management with the concepts, framework and techniques needed for better environmental scanning.
Please note that the staff described in the ‘Who will you learn with?’ section below may be subject to change.
Learning on FutureLearn
Your learning, your rules
- Courses are split into weeks, activities, and steps to help you keep track of your learning
- Learn through a mix of bite-sized videos, long- and short-form articles, audio, and practical activities
- Stay motivated by using the Progress page to keep track of your step completion and assessment scores
Join a global classroom
- Experience the power of social learning, and get inspired by an international network of learners
- Share ideas with your peers and course educators on every step of the course
- Join the conversation by reading, @ing, liking, bookmarking, and replying to comments from others
Map your progress
- As you work through the course, use notifications and the Progress page to guide your learning
- Whenever you’re ready, mark each step as complete, you’re in control
Want to know more about learning on FutureLearn? Using FutureLearn