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Careers in Fashion: Design, Development, and Promotion

Explore the many career paths to become a merchandiser, a fashion event producer, or even a fashion designer.

A model wearing a grey dress poses on the catwalk.

Careers in Fashion: Design, Development, and Promotion

  • 3 weeks

  • 2 hours per week

  • Digital certificate when eligible

  • Introductory level

Find out more about how to join this course

  • Duration

    3 weeks
  • Weekly study

    2 hours
  • 100% online

    How it works
  • Unlimited subscription

    $244.99 for a whole yearLearn more

Dive into the world of fashion designers and stylists

On this three-week course from Bloomsbury Academic, you’ll explore the design sector of the fashion industry from two perspectives, the manufacturer and the retailer. You’ll also look at the careers involved in marketing and promoting designers and fashion lines.

Discover design roles for apparel and accessories

From all around the world, fashion designers share their trend and consumer knowledge, as well as their imaginations, personalities, and aesthetic preferences, as they develop their creations.

You’ll delve into fashion design careers, from fashion designer to patternmaker, and discuss the challenges involved in each, as well as the best routes to enter these roles.

Explore the full range of careers in fashion product development

Product development is the creation, production, and marketing of a product from start to finish.

This course will take you through each career within product development, looking at the steps that are taken for each season to create new fashion lines and the roles involved in each step.

Learn about fashion marketing and promotion careers

When you peruse a fashion magazine, such as Vogue, In Style, or W, you are inundated by promotion in the forms of glossy and, sometimes, eyebrow-raising advertisements of fashion brands such as Louis Vuitton, Cynthia Rowley, Versace, and Gucci. This promotion is just one example of fashion marketing.

On the final week of this course, you’ll delve into the many careers within fashion promotion for both designers and manufacturers. This includes roles such as fashion stylist, advertising, public relations, and social media director. You’ll also look at the many types of events and publications that some of these positions will work with.

What topics will you cover?

  • Designing apparel and accessories for the manufacturer
  • Product development by the manufacturer and retailer
  • Promotion for the designer and manufacturer

When would you like to start?

Start straight away and join a global classroom of learners. If the course hasn’t started yet you’ll see the future date listed below.

  • Available now

Learning on this course

On every step of the course you can meet other learners, share your ideas and join in with active discussions in the comments.

What will you achieve?

By the end of the course, you‘ll be able to...

  • Describe the differences in the careers of technical designers, patternmakers, and specification technicians
  • Describe the processes needed to bring a product, or product line, from conception and manufacturing to marketing and sales
  • Explain product development conducted by both the manufacturer and the retailer
  • Discuss the reasons retailers moved into the business of developing their own product lines
  • Explain the product development classifications that have evolved from the customization of product lines
  • Explore the career opportunities of product development staff and describe the roles and responsibilities of the different careers in the field of product development
  • Explore the promotion career opportunities at the primary level of the fashion industry
  • Describe the goal of promotion for the designer or manufacturer

Who is the course for?

This course is designed for anyone wanting to work in the fashion industry, especially in the fashion design, development, or promotion fields.

Who will you learn with?

Astrid deRidder

I lead a team of content experts who work with educators to create, develop and deliver high quality and inspiring content that changes lives.

Who developed the course?

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Bloomsbury Publishing

Bloomsbury Publishing is a leading independent publishing house, established in 1986, with authors who have won the Nobel, Pulitzer and Booker Prizes.and is the originating publisher and custodian of the Harry Potter series. Bloomsbury has offices in London, New York, New Delhi, Oxford and Sydney. Within Bloomsbury’s Academic division, it publishes under Bloomsbury, as well as under a number of prestigious and historic imprint names.

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Fairchild Books

With a history stretching back over more than 100 years, Fairchild Books is a world-leading publisher in the fields of fashion and interior design.

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FutureLearn

FutureLearn is a leading social learning platform and has been providing high quality online courses for learners around the world over the last ten years.

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$244.99 for a whole year

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Ways to learn

Choose the best way to learn for you!

Subscribe & save

$244.99 for a whole year

Automatically renews

Develop skills to further your career

  • Access to this course
  • Access to 1,000+ courses
  • Learn at your own pace
  • Discuss your learning in comments
  • Digital certificate when you're eligible

Cancel for free anytime

Buy this course

$79/one-off payment

Fulfill your current learning need

  • Access to this course
  • Learn at your own pace
  • Discuss your learning in comments
  • Printed and digital certificate when you’re eligible

Limited access

Free

Sample the course materials

  • Access expires 26 Feb 2025

Find out more about certificates, Unlimited or buying a course (Upgrades)

Sale price available until 3 March 2025 at 23:59 (UTC). T&Cs apply.

Find out more about certificates, Unlimited or buying a course (Upgrades)

Sale price available until 3 March 2025 at 23:59 (UTC). T&Cs apply.

Learning on FutureLearn

Your learning, your rules

  • Courses are split into weeks, activities, and steps to help you keep track of your learning
  • Learn through a mix of bite-sized videos, long- and short-form articles, audio, and practical activities
  • Stay motivated by using the Progress page to keep track of your step completion and assessment scores

Join a global classroom

  • Experience the power of social learning, and get inspired by an international network of learners
  • Share ideas with your peers and course educators on every step of the course
  • Join the conversation by reading, @ing, liking, bookmarking, and replying to comments from others

Map your progress

  • As you work through the course, use notifications and the Progress page to guide your learning
  • Whenever you’re ready, mark each step as complete, you’re in control
  • Complete 90% of course steps and all of the assessments to earn your certificate

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